Reach

Reaching Amharic speakers

A seeker who would never engage in another language will open up in Amharic — the language they think and pray in. Here is where that reach is happening.

13%
Openness shift rate
17%
Gospel presented rate

Spiritual Audience Map

Where these conversations sit on Cru's 12-stage journey — hostile to multiplying.

  • Unaware
    3%
  • Uninterested
    10%
  • Open
    12%
  • Unclear
    11%
  • Seeking
    42%
  • Professing
    7%
  • Growing
    15%

How seekers engaged

Emotional posture among seekers who showed a clear reaction.

  • Resistant
    11%
  • Receptive
    81%
  • Enthusiastic
    7%

What seekers ask about

The most common conversation topics.

  • Identity of Jesus38%
  • Divinity of Jesus18%
  • Meaning of Life15%
  • God's Existence10%
  • Problem of Evil10%
  • Romantic Love8%

Where it's spoken

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