ENVOYMISSION

Reach

Reaching North America

Churched, unchurched, and de-churched

Familiar with Christianity yet increasingly distant from it. Seekers wrestle with doubt, deconstruction, and where they belong.

North America
6%
Openness shift rate
8%
Gospel presented rate

Spiritual Audience Map

Where these conversations sit on Cru's 12-stage journey — hostile to multiplying.

  • Hostile
    4%
  • Uninterested
    9%
  • Open
    14%
  • Unclear
    4%
  • Seeking
    61%
  • Professing
    4%
  • Growing
    3%

How seekers engaged

Emotional posture among seekers who showed a clear reaction.

  • Antagonistic
    6%
  • Resistant
    19%
  • Receptive
    67%
  • Enthusiastic
    9%

What seekers ask about

The most common conversation topics.

  • Identity of Jesus45%
  • Problem of Evil14%
  • Bible Access11%
  • Afterlife7%
  • Meaning of Life7%
  • Suffering5%
  • Grief5%
  • Divinity of Jesus5%

Countries we're reaching

Explore the reach in each country across the region.

Languages across the region

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